Blogging and E-learning are interconnected. Blogging is the web’s version of journaling and journals have become part of the core curriculum in writing language. Opinions and topics flow for the creative writer and the right of expression. Many e-learning programs have incorporated this to put a current twist on delivery of student work. A hip way to involve the new generation.
This then becomes a tool to advertise the program or sample student work if accessible online. Blogs are considered a viral marketing tool. The webs answer to word of mouth advertising, driving the long tail business. The question of where they become separate from the users, views and advertising is blurred by and controlled by the viewers and viewing posted.
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